This post is provided by guest blogger, Bianca Henderson, a graduate student at the University of St. Francis in Joliet, MS in Training and Development Program. 

In the article “Technologies Evolving Social Media,” Masifa Bukari (2024) explores how new technologies are reshaping social media. Key advancements include the Internet of Things (IoT), which boosts connectivity and business success; blockchain, creating platforms for fairer content creator compensation; Radio Frequency Identification Tags (RFID), enhancing audience experiences at events; and AI, driving personalized content and user engagement. Bukari (2024) highlights that these innovations are vital for improving user experiences and ensuring safer online spaces, urging businesses and individuals to embrace these changes to stay relevant in the dynamic digital world. 

Masifa Bukhari’s (2024) article “Technologies Evolving Social Media” offers valuable insights but lacks concrete examples and data, which affects its reliability. While the article is well structured and accessible, its effectiveness could be enhanced by including case studies of companies utilizing these technologies. Marketers and tech developers might find this information useful, as it highlights emerging trends. 

Category: Social Media Trends, Technology and Innovation, Artificial Intelligence in Social Media 

Reference: 

Bukhar, M. (2024, March 28). Technologies evolving social media. Coding Pixel. https://www.codingpixel.com/technologies-evolving-social-mediaLinks to an external site.